| Original language | English |
|---|---|
| Title of host publication | Franchising Globally |
| Subtitle of host publication | Innovation, Learning and Imitation |
| Pages | 211-223 |
| Number of pages | 13 |
| ISBN (Electronic) | 9780230289857 |
| DOIs | |
| State | Published - 1 Jan 2010 |
| Externally published | Yes |
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