Media diplomacy in Britain

This article describes the organizational and operational aspects of diplomacy’s interplay with the news media in Britain. It examines the media’s role as a source of information for ministers, officials, and the wider public; the media’s effect on official and unofficial thinking; the media’s roles in interdepartmental coordination and during international negotiations; and the uses of the media by the government as channels to mold public attitudes at home and abroad. It concludes by considering the implications of advancements in media technology, and greater public interest in international affairs, for media diplomacy.