| Original language | English |
|---|---|
| Title of host publication | Franchising Globally |
| Subtitle of host publication | Innovation, Learning and Imitation |
| Pages | 54-72 |
| Number of pages | 19 |
| ISBN (Electronic) | 9780230289857 |
| DOIs | |
| State | Published - 1 Jan 2010 |
| Externally published | Yes |
Internationalization of franchising
Ilan Alon, Liqiang Ni, Raymond Wang
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
8
Scopus
citations