Exploring the differences between franchisee entrepreneurs and nascent entrepreneurs

Marc Sardy, Ilan Alon

Research output: Contribution to journalArticlepeer-review

19 Scopus citations

Abstract

This paper is singular in its use of the PSED dataset for deriving a better understanding of the nature of nascent entrepreneurs as compared to franchisee entrepreneurs. We used previous studies on the differences between the two groups and developed variables divided into three dimensions: (1) prior experience, (2) growth objectives, and (3) motivation and risk. Jonckheere-Terpstra (J-T) tests, Chi-Square tests, F-tests and logistic regression models detected differences in all three dimensions. The conclusion is that franchisee entrepreneurs in the United States of America are distinctive in their characteristics. As compared to nascent entrepreneurs, franchisee entrepreneurs have less experience, less confidence in their skills, less capital, more aspirations for larger organizations, less confidence in their abilities to make the business a success, and more belief that their first-year incomes will be stable.

Original languageEnglish
Pages (from-to)403-418
Number of pages16
JournalInternational Entrepreneurship and Management Journal
Volume3
Issue number4
DOIs
StatePublished - Dec 2007
Externally publishedYes

Keywords

  • Franchisees
  • Nascent entrepreneurs
  • PSED database
  • Startup survey

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