Determinants of master international franchising

Maria Jell-Ojobor, Ilan Alon

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

6 Scopus citations
Original languageEnglish
Title of host publicationHandbook of Research on Franchising
PublisherEdward Elgar Publishing Ltd.
Pages348-376
Number of pages29
ISBN (Electronic)9781785364181
ISBN (Print)9781785364174
StatePublished - 27 Oct 2017
Externally publishedYes

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