Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions?

Hayiel Hino; Israel David Nebenzahl

Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions?

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	English
Title of host publication	Proceedings of the 2018 Global Marketing Conference, Tokyo, Japan
State	Published - 2018

Cite this

@inproceedings{f35daee6de2c4f068478adc84ab62d8a,

title = "Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions?",

author = "Hayiel Hino and Nebenzahl, {Israel David}",

year = "2018",

language = "English",

booktitle = "Proceedings of the 2018 Global Marketing Conference, Tokyo, Japan",

}

Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions? / Hino, Hayiel ; Nebenzahl, Israel David.
Proceedings of the 2018 Global Marketing Conference, Tokyo, Japan. 2018.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review