TY - JOUR
T1 - Towards an efficacy model of Peace Journalism
T2 - Engaged audience responses to Sport media in Israeli divided society from 2023 to 2024
AU - Kertcher, Chen
N1 - Publisher Copyright:
© The Author(s) 2026. This article is distributed under the terms of the Creative Commons Attribution-NonCommercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission provided the original work is attributed as specified on the SAGE and Open Access page (https://us.sagepub.com/en-us/nam/open-access-at-sage).
PY - 2026
Y1 - 2026
N2 - This study proposes and applies an analytical framework of peace journalism (PJ) versus war journalism (WJ) in Israeli sport media during the 2023–2024 judicial reforms crisis and Israel-Hamas war. The framework operationalizes discursive impact through audience engagement (comment volume) and dominant sentiment (positive/cohesive, neutral/negotiated, negative/divisive), yielding eight outcomes from cohesion-enhancing to division-amplifying. Analyzing 7875 reader comments beneath 207 Hebrew-language articles covering Beitar Jerusalem, emblematic of Jewish nationalism, and Bnei Sakhnin, a flagship Arab-Palestinian club, findings show WJ systematically generates higher engagement and more negative sentiment. PJ elicits varied responses: supportive pre-war or when individually focused, but frequently hostile and oppositionally decoded during wartime. The study underscores PJ’s contextual contingency on timing and symbolic targeting, advocating balanced framing to foster inclusive discourse without claiming direct causation.
AB - This study proposes and applies an analytical framework of peace journalism (PJ) versus war journalism (WJ) in Israeli sport media during the 2023–2024 judicial reforms crisis and Israel-Hamas war. The framework operationalizes discursive impact through audience engagement (comment volume) and dominant sentiment (positive/cohesive, neutral/negotiated, negative/divisive), yielding eight outcomes from cohesion-enhancing to division-amplifying. Analyzing 7875 reader comments beneath 207 Hebrew-language articles covering Beitar Jerusalem, emblematic of Jewish nationalism, and Bnei Sakhnin, a flagship Arab-Palestinian club, findings show WJ systematically generates higher engagement and more negative sentiment. PJ elicits varied responses: supportive pre-war or when individually focused, but frequently hostile and oppositionally decoded during wartime. The study underscores PJ’s contextual contingency on timing and symbolic targeting, advocating balanced framing to foster inclusive discourse without claiming direct causation.
KW - Israeli media
KW - Israeli-Palestinian conflict
KW - audience response
KW - football and conflict
KW - peace journalism
KW - sport and nationalism
KW - sport media
UR - https://www.scopus.com/pages/publications/105039568869
U2 - 10.1177/14648849261454807
DO - 10.1177/14648849261454807
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AN - SCOPUS:105039568869
SN - 1464-8849
JO - Journalism
JF - Journalism
ER -